Built. Trusted. Chosen.
Featuring proven leaders and marketers in trades and construction
Real, unscripted, unedited and raw lessons from trades and construction founders, leaders and marketers. We dig into growth, scaling, hiring, margins, and how to be built, trusted and chosen.
Episodes
40 episodes
The Resilient Contractor Who Reads the Play and Hires A-Players | Justin Strunk
Construction is easy to lead when the work is flowing, materials are available and the numbers stack up. The real test comes when supply tightens, costs jump, funding changes or months of bad weather stop your equipment from earning.In t...
The Trade Show Playbook for Construction: Before, During and After | Jen Kelly
Trade shows can cost thousands by the time you add the booth, travel, staff, signage, giveaways and days away from the business.So why do so many companies do all that work and then simply hope the right people walk past?In this e...
The Contractor Growth Playbook: Profit, Systems and Smarter Marketing | Derek Isaac
Growing revenue sounds great until the business gets busier, margins disappear and the owner ends up with even more headaches.In this episode of Built. Trusted. Chosen., I'm speaking with Derek Isaac, founder of Rapid Result Creat...
How to Stop Being the Bottleneck and Automate Your Trades Business | Jenna Bannister
If every enquiry, follow-up, staff question and business decision still comes back to you, growth quickly becomes exhausting.For many trades and construction business owners, the biggest bottleneck is not a lack of opportunities. It is t...
The Outcomes-First Playbook for Scaling Trades and Construction Businesses | Kurt Uhlir
You can keep hiring people, buying software and producing more marketing, but a trades or construction business will not scale if everything still depends on the owner.The real shift happens when you stop managing activity and start buil...
How Small Construction Firms Can Use AI to Win Bigger Work | Lance Cayko
AI is making it easier for small construction businesses to move faster, produce better proposals and compete for larger projects.But it is also filling the market with generic content, questionable advice and business owners who are aut...
From Bottleneck to Leader: Scaling a Construction Business | Lady Jen Du Plessis
The skills that help you build a successful trades or construction business can eventually become the very skills holding it back.When every decision, quality check and client problem still depends on the owner, growth creates more press...
How Contractors Turn Good Work into Trust and Growth | Dennis Mark Interdonato
A lot of contractors do excellent work, but their presentation, proof and communication do not show it.That gap can cost trust before the first quote is even discussed.In this episode of Built. Trusted. Chosen., I’ll be speaking w...
The Quiet Force Behind Fire Safety in Construction | Mark Turnham
Fire safety can feel like another compliance cost for trades, construction and facilities leaders.But when something goes wrong, the quality of your systems, records and maintenance can become the difference between confidence and catast...
From Paperwork Chaos to Click-Click-Done for Contractors | Jo McClure
Most trades and construction businesses do not struggle because they lack work. They struggle because the admin, systems, compliance, reports, photos, invoices and follow-ups start swallowing the day.In this episode of Built. Trusted. Ch...
Better Remodels Start Before the Build Begins | Erica Kalkofen
Trades and construction projects rarely go wrong because of one big thing. More often, it is the small gaps in communication, process, expectations and trust that create the pressure.In this episode of Built. Trusted. Chosen., I chat wit...
The Commercial Property Playbook for Trades and Construction Owners | Cameron Jay
Commercial property can offer stronger cash flow and greater control, but the wrong tenant, lease or location can turn a promising opportunity into a costly problem.In this upcoming episode of Built. Trusted. Chosen., I speak with commer...
How Better Builders Stop Wasting Time on the Wrong Clients | Jared Kemp
Builders waste a huge amount of time pricing jobs that were never going to happen.The problem often starts well before the quote, when homeowners design a dream project without any realistic sense of budget.In this episode of Buil...
Incentives Over Overtime: Fixing Productivity in Trades | Michael Fortenberry
Most trades businesses don’t have a revenue problem.They have a labour performance problem.In this episode of Built. Trusted. Chosen., I sit down with Michael Fortenberry to unpack what actually happens when a founder-led trade business ...
The Google Business Profile Playbook for Trades Lead Flow | Aaron Husak
I’ll be going live with Aaron Husak to unpack what actually drives consistent leads for trades and construction businesses right now. We’re getting practical on Google Business Profile optimisation (and why it can matter more than your website)...
From Bland to In-Demand: Getting Chosen in Construction | Alex Gore
Most trades and construction businesses don’t lose work because they’re bad. They lose it because they’re bland, unclear, or competing on the wrong thing.In this conversation with Alex Gore, co-founder of F9 Productions, we unpack what i...
How Smart Trade and Construction Owners Build for Exit, Margin and Freedom | Stefan Kazakis
Too many trades and construction businesses stay busy but never become truly valuable. They win work, carry the stress, manage every decision, and still end up with thin margins and a business that depends too heavily on the owner. ...
From Referrals to Reliable Growth for Trades and Construction Businesses | Adrian Henry
Trades and construction businesses don’t usually fail because the work isn’t good. They stall (or break) because the foundations underneath the work are shaky: cashflow, systems, and consistency.In this upcoming live conversation, I’m si...
Why “My Way or the Highway” Fails in Construction | Trevor Blondeel
Running a trades or construction business is hard enough without disengaged crews, missed expectations, and constant frustration on site.In this episode of “Built. Trusted. Chosen.”, I sit down with executive coach Tre...
The Tax Depreciation Playbook for Property-Focused Trades and Construction Leaders | Jarrel Dugay
Trades and construction businesses often help create value in investment properties, but many owners and project teams do not fully understand how that value can flow through into tax deductions and cash flow. That gap can mean missed opportuni...
Why “Energy Efficient” Homes Still Make People Sick (and How to Fix It) | Craig Leonard
Most homes pass inspection. Very few are built for health.In this episode of Built. Trusted. Chosen., I sit down with Craig Leonard, a third-generation builder who completely rethought his approach to construction after mould contaminati...
The Exit-Ready Blueprint for Trades & Construction | Anita Marshall
If you run a trades or construction business, it’s easy to wake up one day and realise the business cannot run, or sell, without you.In this conversation, I’m joined by Anita Marshall from Gold Coast Business Brokers, and we unpack what ...
The Demographic Forces Reshaping Trades and Construction in Australia | Simon Küstenmacher
Trades and construction businesses are getting hit from every angle: rising costs, hiring pressure, housing shortages and constant negative headlines. The danger is making short-term decisions based on panic instead of seeing the bigger forces ...
From Chaos to Order: Delegate Admin, Win More Work | Janine Fraser
Most trades and construction businesses don’t struggle because the work isn’t good. They struggle because the day gets swallowed by calls, admin, quoting, follow-ups, and the never-ending “I’ll get to that later” list, and the business pays for...
Hire Ops Before Sales, the Trade Business Move Most Owners Get Wrong | Peter Wesley
If you run a trade or construction business, you’ve probably felt it: plenty of work, plenty of effort, but cash is tight, the phone never stops, and the business only works when you do.In this conversation, I’m joined by Peter Wesley to...
